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| Tariff |
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| Mechanical Details
W.e.f. 1-11-2005 |
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Mechanical Details |
Main
Issue |
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Regular |
Appointment Multiple
of 2 Columns |
| Col Height |
53 cms |
53 cms |
| Cols to a Page |
8 cols |
10 cols |
Col Width
1 Col
2 Cols
3 Cols
4 Cols
5 Cols
6 Cols
7 Cols
8 Cols
10 Cols |
4.0 cms
8.0 cms
12.0 cms
16.0 cms
21.0 cms
25.0 cms
29.0 cms
33.0 cms |
7.0 cms
14.0 cms
21.0 cms
27.0 cms
33.0 cms |
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Note:
1. Sizes of the advertisements in the Release Orders or
any other
communication have to be given as width in
Cms X Height in Columns as
the rates given are
"Per Sq.Cm"
2. Regular Advertisements
Minimum width of the advertisement
should be 4 Cms. Maximum is 33
Cms. Decimals are not accepted. If width of
an advertisement is 29 Cms
or more it will be billed for 33 Cms.
Minimum acceptable size is 4 Cms in
width X 2 Cms in Height =
8 Sq.Cms.
3. Appointment Advertisements
For appointment advertisements
standard column width mentioned
above will apply.
Advertisements are accepted in multiples of
2 Columns only.
Minimum acceptable size is
7 Cms. in
width X 3 Cms in height =
21 Sq.Cms |
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DISTRICT NEWS
PAPER
|
| No.of Columns |
Display |
Classified Display |
| Column
Height |
33
cms |
33cms |
| Column
Width |
6
Cols |
8
Cols |
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| Column
Width |
|
|
| 1 Column |
4.0 Cms |
3.0 Cms |
| 2 Column |
8.3 Cms |
6.2 Cms |
| 3 Column |
12.6 Cms |
9.4 Cms |
| 4 Column |
16.9 Cms |
12.6 Cms |
| 5 Column |
21.2 Cms |
15.8 Cms |
| 6 Column |
25.5 Cms |
19.0 Cms |
| 7 Column |
---- |
22.2 Cms |
| 8 Column |
---- |
25.5 Cms |
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Width |
Height |
| Overall
Size |
28
cms |
35cms |
| Print
Area |
25.5
cms |
33
cms |
| Centre
Spread-Overall Size |
56
cms |
35
cms |
| Centre
Spread-Print Area |
53
cms |
33
cms |
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Front Page (Only Colour)
Sizes Accepted are:
|
| Width |
Height |
| 25.5 cms (6
Cols) |
8 cms |
| 16.9 cms (4
Cols) |
8 cms |
| 12.6 cms (3
Cols) |
8 cms and |
| 8.3 cms (2
Cols) |
8 cms Only |
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Note:
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1. Sizes of the advertisements in the Release Orders are any
other
communication have to be given as width in
Cms X Height in Cms as the
rates from 1-11-2005 are "Per Sq.Cm".
|
2. Advertisements
are accepted for the district edition only in the
standard
column widths mentioned above |
3. Where
Sq.Cm to be billed (width in Cms X height in Cms) is in
decimals the
bill is raised at the applicable rate to the
exact decimal. |
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| Material Required: |
| One Set of
material is required for all Districts covered by one Main
Edition. If the Districts released spread to more than one
Main Edition, that many extra number of material also has to
be supplied by the advertiser. |
» Black &
White - CD/Floppy with print out / Artwork / Artpulls /
Positives.
» Colour - CD / Floppy with
printout / Positives and Progressive Proofs.
-
Progressive Proofs should be on standard newsprint. |
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SCREEN:
B & W 85 LPI
Colour 100 LPI |
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| SPECIAL
OFFER FOR COMMERCIAL CATEGORY |
| 1.
RATE FOR MORE THAN ONE DISTRICT: |
A) If an advertisement is released in more than one district,
25% discount
on the rate of
every additional district is offered. All the
advertisements
must be on the same
Release Order. Scheduled for the same date and
should be of the
same size. In case the advertiser is not located in any
one of the district
for which the ad is scheduled, the district with the
highest rate will
be changed full rate and others at 25% discount. |
B) For advertisement scheduled for Hyderabad City + R.R.
District,
Hyderabad City will
be billed at full rate and 25% second District Discount
will be given only
on R.R. District rate notwithstanding whether client's
native District is
Hyderabad City or R.R. District. |
C) Film Advertisements: 25% Discount on the regular
tariff is applicable
for Film theatre
openings. Film actors Birthday greeting Ads. (Spl.
offer
under 1(a) & 1
(b) will not apply seperately). |
| 2.
ONE AD FREE FOR EVERY FIVE ADS: |
| Eenadu
offers advertisers and clients on ad free for every five ads
of the same size, same client and same dist./ city booked on
the same Release Order, provided all teh six insertions are
scheduled to appear within a period of 50 days. |
|
Note:
1) Above 'Special
Offer' are applicable only for Legal/Commercial
category and not for any other category of advertisers.
2) The
benefit under the above 'Special Offers' will be extended only
if
the advertiser claims for the same in their Release Order
itself at the
time of issuing the advertisement. |
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